Description

Change is a phenomenon that has affected all businesses in the world, imposing strategies to ensure future economic development. However, designing a competitive strategy requires a business model for implementation. Therefore, business models play a fundamental role in facilitating the process of understanding, communicating, analysing and managing strategic orientation in the organisation.
The observed phenomenon was that despite the importance of the Gauteng Provincial Treasury (GPT) in ensuring strategic direction on provincial and local levels, there was no indication of implementing an agile and effective business model framework. Therefore, the aim was to derive a business model framework for agile strategy implementation in public sector organisations. Knowledge would be obtained from the discussion of the research findings.
The study followed a pragmatist research methodology with a sequential mixed-method design and abductive reasoning to find an answer to the research question. A semi-structured interview guide elicited information from ten executives and senior managers about their narrative perceptions of strategy development and implementation in the GPT. A structured survey questionnaire was distributed to 80 senior and middle managers for their response to multiple-answer questions on strategy and business model implementation. Findings from the survey were used to verify the personal in-depth interview findings. The data collection and analysis were performed between February 2018 and March 2019.
It was found that the GPT adopted a strategy from the province called the Transformation Modernisation and Re-industrialisation (TMR) strategy. The TMR is developed from the national strategy called the National Development Plan (NDP). Development of strategy follows a rigid downward approach, being the National Development Plan, TMR and then the departmental plan.
The study concluded that the organisation did not have a coordinated and defined model or framework for strategy implementation. Also, there was no evidence of ensuring that strategies are developed in an integrated manner for sustainable results. The indication was that there is a need to build a framework to ensure that strategies are integrated and provide sustainable results.
A business model framework for strategy development and implementation was derived from the findings for application in public sector organisations. The study contributed to the body of knowledge in business leadership management and business model strategy development and implementation.